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Launched by LVMH in 2010 as a stand-alone editorial brand, NOWNESS redefined the role of high-end, fashion-forward cultural storytelling for the web. In 2014, NOWNESS engaged Sweden Unlimited to redesign the entire website from the ground up, from UX audit to post-launch QA. In partnership with the development team at Airnauts, we transformed it into the award-winning global platform and vibrant online community that it is today.